Junior Eco-Club, established in 1995, is a network of more than 70,000 elementary and secondary school students who voluntarily participate in environmental conservation and education activities throughout Japan. Under the guidance of various environmental groups, including the Environment Agency of Japan, this network promotes environment-friendly lifestyles and helps raise environmental awareness in young people, in an effort to achieve a more sustainable society. The Eco-Clubs consist of action-oriented groups of children between six and 15 years of age. Although guided by one or more adult supporters, the children play the leading role. They select the priorities and set their own goals. They organize annual national meetings where they share information and build on the momentum they have generated. The focus varies from group to group and reflects regional needs and interests, which range from climate change to clean-up campaigns. Their efforts have influenced the community at large, and have inspired members of those communities to collaborate with Junior Eco-Club on various conservation efforts. Participants in this unique Club have also taken a leading role in environmental activities in the community.
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